Spread the word / Packaging Design & Photoshoot
ART DIRECTION Sasha Shor
CREATIVE DIRECTION Phil Delbourgo
Design for First Look Media’s 2017 holiday season gift set. Created inspiration wrapping paper with the words “Truth + Freedom,” “Peace + Tolerance” and “Peace + Diversity.” Along with the wrapping paper, recipients received a roll of tape with the same inspirational words to secure their gifts. For the packaging, a black shipping tube was used and sealed with a “Spread the Word” sticker. A fun, stop motion digital video was also filmed to inspire viewers to spread positive words during the holiday season.
